We're the senior marketing team that helps bootstrapped B2B SaaS companies (€50k-500k ARR) scale internationally.
Without the cost of full-time hires.
You know you need proper marketing to scale internationally. But here's what doesn't work:
Hiring full-time: A senior marketing hire costs €50-120k/year plus 3-6 months to find the right person, another 3 months for them to be productive. One wrong hire sets you back a year.
Using freelancers: You get disconnected specialists where SEO and PPC compete instead of amplify. You become the project manager coordinating them instead of building your product.
Large agencies: You're their smallest client. They assign junior staff while charging senior rates. Six-month minimums with mediocre results.
DIY approach: 18 months of expensive trial and error while your competitors build momentum.
There's a better way.
You work directly with us - Lucie (Google Partner, 10+ years PPC) and Jan (JIC Innovation expert, 18 years SEO).
We're the strategic upgrade from disconnected freelancers or DIY marketing. We'll advise how to approach marketing in a scrappy way, identify low-hanging fruit, what to test, what's crucial to fix and most importantly what not to do.
When you're starting out building proper marketing channels, that's when mistakes hurt the most.
Our senior expertise works to your advantage as we build solid foundations. Organic, paid and content working together to amplify results - not compete for budget. One strategy, one team, one goal.
At the right time, we help you build your internal team and processes in activities where it matters most.
Our goal is your independence.
Strategic foundation before you commit to execution. We validate your ICP, analyze competition, prioritize channels, and deliver a roadmap with clear priorities.
Perfect for: Companies that need strategic clarity before spending on marketing execution.
Integrated organic and paid marketing with senior expertise. This is our core delivery model - we build your growth engine and train your team to maintain it.
Perfect for: Post-PMF companies ready to build systematic, scalable growth.
Senior guidance for companies managing marketing internally. Choose SEO, PPC or both. Two 90-minute sessions per month plus async access for quick questions.
Perfect for: Companies with internal marketers who need strategic direction, or graduates from our Growth Squad who now run marketing independently.
We kick things off with a deep-dive to build your Growth Blueprint. We align on objectives, quantify outcomes, and map out priorities for the first 90 days.
We work in focused 2-4 week sprints with a clear set of deliverables. This keeps us agile, accountable, and always working on what matters most.
You get direct access to senior experts. We have structured weekly check-ins and provide continuous updates. No layers of account managers.
We report on results, not just activities. We review performance against goals, focusing on pipeline and revenue impact, then iterate to make the next sprint even more effective.
With over a decade of experience, Lucie is an expert at turning ad spend into predictable revenue. Her philosophy is simple: every dollar must be accountable. Lucie is a certified Google Partner.
Jan channels nearly two decades of SEO expertise into building scalable growth engines. He combines deep, technical SEO expertise with a founder's mindset. Jan also serves as an expert at the JIC innovation agency.
Jan is a true SEO expert for global projects with further specialization in the US market, which is for us crucial.
Working with Lucie is excellent. She delivers on everything we agree on, brings her own ideas, and always solves any problems that arise.
Jan is the most knowledgeable SEO consultant I have ever worked with in my 15+ year career!
The next step is a 30-minute discovery call. We'll listen to your challenges and give you our honest, unfiltered opinion. No sales pitch, no wasted time.
Book a callOr reach out directly at hello@scrappysquad.io